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“It is better by noble boldness to run the risk of being subject to half the evils we anticipate than to remain in cowardly listlessness for fear of what might happen.” – Herodotus

I’m going to open up with a claim that might be difficult to accept, but you’re bolder than you believe yourself to be. How could I know this without ever having met you? It’s because boldness is in the nature of humanity. Timidity and insecurity are learned behaviors, while boldness comes naturally to all of us.

A History of Boldness

Taking a step back, take a look at how we naturally and psychologically conceptualize those who are bold. The Alexander The Greats and Genghis Khans of the world. Even those who have committed great crimes are looked up to with some respect when they were seen as bold.

Great tyrants, socialites and kings the world over are seen in a positive light even when an ability to take bold action was their key trait. We secretly envy the playboy millionaire or world famous fashionista who can pass through life effortlessly just by their powerful presence. Perhaps we may openly mock them or disregard them as shallow, but this lifestyle still has incredibly seductive elements to it.

Faux Boldness 

 Allow me to pause for a moment to talk of what might turn many off the concept of boldness. Those who are quick to anger, or always powerfully provide an opinion on something, are not bold, but merely imitating the quality via a defense mechanism. Instinctively, we know the power of boldness. A teacher who seems uncertain of their material isn’t trusted to know what they’re talking about, regardless of how well they may know the material.

To this extent those who come off as overly loud are not bold, but we can easily detect that there is something… off about them. We know subconsciously that this behavior does not deserve respect, but to be on our own defensive, because something else is going on here. This is what is triggered inside of us by those who are pretending to be bold, but are merely making a lot of noise.

Finding Your Boldness

Contemplate for a moment an example where you’ve seen someone be bold in a way that you respect and another in a way in which has repulsed you. Consider what the differences are in each instance. Now consider a time you yourself have taken bold action and felt strong and assertive in doing it. Consider another example, where your strength was merely hiding some insecurity, and you did not feel powerful in the bold action you took.

The simple truth of boldness is that you will act bold naturally when you are not acting out of defensiveness or insecurity. When you are determined to act, act with your full strength. If you fail, further determined action will overcome any obstacle. Timidity and insecurity will drown you in a swamp that will be more and more difficult to come out of.

“Any mistakes you commit through audacity are easily corrected with more audacity. Everyone admires the bold; no one honors the timid.” – Law 28 | 48 Laws of Power – Robert Greene

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